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La Boutique du Parfum

La Boutique du Parfum
visiter le site La Boutique du Parfum www.boutique-parfums.fr
Sector of activity: Services
Réalisation du site Web Web Site
Gestionnaire de contenu Direct News Direct News
Direct Shop Direct Shop
Développements Specific development
Référencement SEO
Gestion de liens sponsorisés Sponsored Links

The Boutique du Parfum (Literally, The Perfume Shop) have all the biggest brand names in perfume, cosmetics and beauty care at prices you won’t find everywhere! The online Boutique allows you to order your favourite fragrances directly online.

The online boutique was created using Direct Shop, using sales boosting technologies and tools for optimal performance. Made to be optimised in search engines, Direct Shop is also helping the Boutique boost its sales figures across all product ranges. Their integrated blog feature is also allowing them to share their expertise on all things beauty, an effort which has also seen them earn success in Social Media…


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Témoignage client

Claude Populin

e-business Manager
Waterair

Always highly attentive to customer satisfaction, Piscines Waterair has decided take a further step in this direction by proposing an online boutique to its customers.

The project involves the creation of a dynamic shop, optimized for referencing, but also, and above all, extremely user friendly for both the vistor and the administrator. The idea was to apply the latest technologies to the boutique. In the end, we implemented a complete and resolutely one-to-one tool (Direct Shop) which meets the requirements of Piscines Waterair… and of state-of-the-art e-commerce.
All in all, it heralds the arrival of a new generation of on-line stores "by Activis".

User feedback was quick to come: they appreciate the relevance of the product to their needs and have tended to bring increased repeat business. "To date, we have noted a 20% increase in orders for the year although it is still too early to evaluate the effectiveness of the customer loyalty tools implemented. Still, two out of three orders are return business, so we're quite optimistic", explains the Piscines Waterair team.



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Groupe Activis
27 rue Victor Schoelcher
BP 12495 - F-68057 Mulhouse
Tel : 0033 389 607 160
Fax : 0033 389 594 443
Activis Ireland
Embassy House
Herbert Park Lane
Dublin 4
Tel : 0353 (0) 857 835 405
Fax : 0353 1 667 4171
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CMS: Direct News

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